Systems integrity: How your business is like a lonely professional tennis player

In this video, I talk about how fundamental systems integrity is to your business success.

If you have different components of your business that aren't communicating and relating effectively with each other, it will compromise your clients' and customers' experience, which in turn will compromise your brand. These days this manifests faster and faster. Watch the video to learn more about this problem and what you can start doing about it.

Where could you use a bit more systems integrity?